Most eBay sellers have in common similar goals for their eBay templates, but not exactly the same as everyone else. FreeForm2 is a short cut to achieving your particular goals without having to search through thousands of cookie-cutter templates, then settling for something less than ideal.

FreeForm2's powerful and fun to use design tools provide for creating eBay template layouts that are unique to your selling effort and your business. What you create can be used over and over again very efficiently to produce individual item descriptions.

The design phase starts with loading a "shell" into the FreeForm2 template display area. At which point the Shell Editor tool becomes available to add sections, delete sections, and move them around. Use FreeForm2's other tools to enter text, apply different color schemes and textures, change fonts, adjust text size, and more.

Most of the tools keep the template visible with changes applied instantly. Very "visual".

An effective eBay template gives eBay shoppers what they expect to see - an informative display of photos and textual description. FreeForm2 provides for eBay template layouts divided into sections with headings to organize and draw attention to the information shoppers are looking for and the features you most want them to see.

Showing any particular item for sale with great photos is a top priority, and FreeForm2 makes available two sophisticated methods for displaying them: Enlarge in Place and Mouseover (rollover) Enlarge. Both methods keep eBay shoppers in the eBay selling page, where they belong.

The Enlarge in Place and Mouseover Enlarge interfaces preserve your settings so different photos go right in without a lot of fuss. If you elect to use EAPH.com Hosting then putting in different photos is all point and click, no copy and paste of URLs. For even greater efficiency with EAPH.com hosting an entire folder of photos can be selected and inserted all at once.

Need to show video? Just upload the video to YouTube.com or another eBay approved video host then paste the "embed" code provided by the host into a "Widget" section. Widget sections can be inserted wherever you want them in your eBay template for display of code from sources other than FreeForm2 itself. Virtually any type of content allowed by eBay can be used in a template created using FreeForm2.

Editing textual content is quick and easy. Just click on the section to be edited and up pops the content for editing or replacement via WYSIWYG (What You See Is What You Get).

Edit Source is also available within each text section so custom HTML from other sources can be pasted in such as a table created with the HTML Table Builder, or Grid & Chart Maker.

Many sellers don't necessarily show the same number of photos per item listing and vary the amount of textual description used. Out of the way, but ever present, all the design and template layout tools remain available for fine tuning.

Use the shell editor to move sections from one area to another without having to retype them. Use the "Best Fit" tool to balance column widths to adjust for more or less content in various areas of any given presentation. Even adjust text sizes as necessary without editing each individual section separately.

Being able to use the eBay templates you've designed to produce individual item presentations is what really matters in the long run. That's where FreeForm2 really shines. Save what you have created within FreeForm2 then load it back in later to take advantage of the WYSIWYG interface, photo presentation tools, and any others you need to use for fine tuning.

Quick and easy! No HTML knowledge or HTML editing is needed.

Save your work in progress using the Save button from the Edit Menu, then write to me, rob@robshelp.com, including your login information. I can then load into FreeForm2 what you have been working on to make adjustments and/or provide any other assistance you desire.

Getting an eBay template set up initially can be challenging if you intend to use your own graphics such as a logo in the header, for section headings, or for backgrounds. FreeForm2 provides for those features but you may need help. I'm especially good at adapting purchased templates and existing website designs for use in FreeForm2. Don't be afraid to ask!